CRM Chatbot Channel Head - Makati - Bank of the Philippine Islands (BPI)

    Bank of the Philippine Islands (BPI)
    Bank of the Philippine Islands (BPI) Makati

    3 araw ang nakalipas

    Accounting / Finance
    Paglalarawan

    The CRM Chatbot Channel Team Head is responsible for:

    • Overseeing the development, optimization, and effectiveness of the chatbot channel to enhance service efficiency, customer engagement, and customer experience
    • Leading a channel management team that ensures the chatbot delivers accurate, relevant, and timely responses that align with customer needs and organizational objectives
    • Driving capability-building efforts to expand channel use cases and strengthen partnerships across the bank

    Responsibilities

    • Oversee the day-to-day operations of the bank's chatbot channel management team, providing guidance and direction for effective execution of responsibilities
    • Analyze customer interaction and channel performance data to identify insights, opportunities and areas for conversational flows and overall customer experience
    • Develop and maintain processes to evaluate chatbot performance, track key metrics, and identify training needs for continuous improvement
    • Ensure chatbot interactions are up-to-date, relevant, and maintain a good quality, natural, and engaging conversational flows
    • Ensure the regular review and enhancement of the chatbot's training, ensuring accuracy and improved response quality.
    • Optimize existing conversation flows and identify new ones that enable customer self-service journeys while upholding excellent customer experience
    • Collaborate with cross-functional teams within Marketing, Contact Center, Segment, and Product teams, and IT to understand organization needs and align chatbot capabilities with business objectives
    • Develop and implement strategies to optimize the bank's chatbot channel's effectiveness in alignment with company objectives and customer experience standards
    • Provide regular updates to stakeholders on chatbot performance, insights, and future development plans
    • Manage projects that may be assigned in line with the role's responsibilities

    Qualifications

    • Bachelor's degree in marketing, business, mathematics, information technology or similar fields
    • Experience in channel management, digital engagement, customer service or project management
    • Knowledgeable in managing and optimizing chatbot or digital communication channels
    • Familiarity with chatbot platforms, natural language processing (NLP) or AI technologies is an advantage
    • Creative thinker, analytical, and can use data in making recommendations and decisions
    • Strong leadership skills with the ability to guide and motivate a team toward achieving set objectives
    • Excellent interpersonal and collaboration skills to work cross-functionally
    • Solid verbal and written communication skills
    • Ability to work independently and thrive in a dynamic team environment
    • Sharp attention to detail and ability to spot optimization opportunities
    • Innovative mindset with the ability to think creatively and problem-solve
    • Open to new learning and doing things differently

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Makati City