Marketing - Business Analyst - Cebu, Cebu
1 araw ang nakalipas

Paglalarawan ng trabaho
Job Description:
Proposal Content Strategist & Knowledge Analyst
Key Responsibilities
Content Development:
Oversee and update the RFx library.
Create, update, and manage proposal and presentation content to ensure it is clear, compliant, persuasive, and supports evolving sales messaging.
Knowledge Management & Optimization:
Develop and maintain a comprehensive RFx library and proposals knowledge base, including templates, best practices, and reusable content to streamline the proposal process—including migration of content to new formats.
Optimize proposal content for searchability, visibility, and usability.Administration & Enablement:
Manage RFx library licenses, access, review cycles, and integrate new capabilities. Provide training and support to team members on best practices for proposal writing and knowledge management.
Collaboration:
Work with cross-functional subject matter experts, sales teams, and other stakeholders to gather information and insights for proposal content development.
Ensure effective outreach, intake, and collaboration for ongoing content revisions.Strategy:
Develop and implement content strategies and best practices that align with marketing's short-term and long-term goals, enhancing the effectiveness and efficiency of the proposal process.
Identify gaps in the content repository and proactively develop solutions to address these areas.Reporting and Analysis:
Monitor user engagement with the library and analyze platform performance based on usability, frequency, and accuracy. Continuously gather user feedback to enhance content quality and relevance. Analyze proposal outcomes and feedback to improve content and processes.
Skills Requirement
- 3 or more years of experience in writing, editing, and managing proposal content
- Experience in B2B marketing, creative storytelling, and persuasive proposal writing
- Knowledge of content management systems and best practices
- Familiarity with RFP processes and requirements
- Ability to analyze and interpret RFP requirements to optimize proposal content
- Strong project management skills, with the ability to handle multiple priorities and meet deadlines
- Excellent English communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams
- Proven work experience in Knowledge Management or similar responsibilities
- Strong understanding of how to measure metrics for benchmarking and goal achievement
- Strong organization and time-management skills
- Experience with proposal management software, preferably Loopio
- Advanced Microsoft Office skills, particularly in Word, PowerPoint, and SharePoint
- Strong attention to detail
- BPO experience highly desired
- Bachelor's degree in communications, marketing, or a related field OR
- Minimum of 3 years of experience in creative writing and content management, preferably within the RFP or proposal development environment
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