Marketing Associate - Philippines, Pilipinas - Curran Daly & Associates
Paglalarawan
Job Description
The Marketing Associate will assist with all aspects of company branding, internal and external communications, marketing initiatives, social media, events, public relations, partnerships and e-commerce operations. The Marketing Associate will have a strong focus on building and maintaining marketing collaborations, public relations, and customer service.
Duties and Responsibilities:
. Assist in development and featuring of consistent content across all platforms
. Maintain organization system for brand calendar and media archive
. Support production of all company-related photo and video shoots
. Support quarterly merchandising conceptualization in collaboration with Management, Merchandising, R&D and Inventory
. Execute actionable items to increase media mileage and foster sustained, positive relationships with press contacts Marketing
. Assist in conceptualization, execution and reporting of marketing campaigns, initiatives, and promotions
. Implement strategies to increase social media presence, revenue and market share
. Produce internal and external collateral including but not limited to: catalogs, newsletters, brand print, company profile, and showroom materials
. Support planning and execution of partnerships and collaborations with individuals and/or entities that are in line with the brand and standard
. Execute actionable items to drive expansion of reach to existing client base and potential clients
. Support engagement with agency to handle ads and SEO/SEM efforts Communications & Customer Service
. Execute actionable items to ensure full client experience, both in person and online, reflects luxury branding and is up to company's standard
. Manage social media communication to cater to client needs and satisfaction
. Maintain programs fit for varying segments of the clientele
. Organize sales communications tools
. Consistency of Content - timing, planning, execution
. Social Media Following, Engagement, and Customer Responses
. Website Maintenance, Performance, and Visuals
. Marketing Collateral Maintenance
. Online Sales
. Online Customer Satisfaction
. Maintain website to ensure best possible online customer experience
. Execute website edits and improvements
. Execute actionable items to increase online sales
. Maintain system and process flows for online inventory
Other tasks and responsibilities
. Provides positive and professional relations, internally and externally
. Manage suppliers as needed
. Support the BMC Lead and wider marketing team
Functional Knowledge
. Understanding of brand identity and company values
. Knowledge of communications and customer service best practices
. Knowledge of marketing concepts
. Understanding of social media and public relations
. Competency in typography, layouts, and/or graphic design
. Competency in Canva
. Competency in website development and/or user experience
. Competency in Shopify
. Excellent organizational, operational, and project management skills
Business Expertise
. Home Furniture & Interior Design
. Luxury Goods & Services
. Retail Marketing, Sales & Customer Experience
. In-Showroom & Online Retail
. Proven ability to handle a role that requires a balance between creativity and operational efficiency