Digital And PR Officer FFI Brands - Pasig, Pilipinas - Full Feeling Inc
Paglalarawan
Responsibilities:1.Digital Marketing:
Develop and implement digital marketing strategies to increase online visibility, engagement.
Create and curate compelling content for digital platforms, ensuring alignment with brand messaging andobjectives.
Analyze digital performance metrics and provide insights to enhance the effectiveness of campaigns.2.
Public Relations:
Develop and maintain positive relationships with media outlets, journalists, and influencers.
Plan and execute PR campaigns to generate positive media coverage and enhance the organization'sreputation.
Prepare and distribute press releases, media kits, and other relevant materials.
Monitor media coverage and industry trends, providing timely updates and reports to internal stakeholders.3.
Crisis Management:
Develop and implement crisis communication plans to address potential reputational risks.
Actively monitor social media and other channels for potential issues, responding promptly and effectively.
Requirements:
Bachelor's degree in Marketing, Public Relations, Communications, or a related field.
Strong written and verbal communication skills.
Familiarity with digital analytics tools and platforms.
Ability to build and maintain positive relationships with media contacts.
Creative thinking and problem-solving skills.
Detail-oriented with excellent organizational and multitasking abilities.
Familiarity with industry trends and a passion for staying updated on digital marketing and PR best practices