- Develop, manage, and maintain a comprehensive PR asset library to be used by agencies and independent contractors.
- Collaborate with the Marketing and Communications teams to align on PR strategies with overall brand objectives.
- Measure and report on the effectiveness of PR initiatives and partner collaborations, and adjusting strategies as necessary.
- Manage cross-channel marketing campaigns to ensure that the brand message is well-aligned across various channels. This includes advertising, CRM, DTC (Direct-to-Consumer), and social media platforms.
- Identify and engage with potential partners, including experts and B2B entities, to enhance brand awareness.
- Conduct outreach to potential partners, negotiating terms to establish and maintain mutually beneficial relationships.
- Write original copy and edit content for social media and press-releases
- Collaborate across different departments from concept development to delivery of final copy.
- Be adept at varying the voice, style, and other characteristics of messaging based on the brand, platform, and audience.
- With about 5 years of experience in communications.
- Excellent communication and interpersonal skills, with the ability to engage effectively with partners, stakeholders, and team members.
- Strategic thinker with strong problem-solving skills and the ability to manage multiple projects simultaneously.
- With a Bachelor's degree in Communications, Journalism, Marketing, or a related field is preferred.
- Are owners.
- Are continually raising the bar.
- Are sincerely open-minded, and are willing to examine their strongest convictions with humility.
- Nurture and embrace differing perspectives to make better decisions.
- A supportive, diverse and global team with growth mindset
- A scaling company with great industry professionals
- A flexible (hybrid) working environment
- Great opportunities to get involved with exciting projects.
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PR and Communications Specialist - Manila, Pilipinas - BRANDED
Paglalarawan
At BRANDED, we are building an international e-commerce consumer products company that transforms businesses into global brands. Since our inception in late 2020, we have quickly scaled our team to 250+ employees worldwide across a portfolio of over 40 best-selling brands generating $200M.To grow BRANDED into the leading operator of e-commerce brands, we're seeking the drive, spirit, and hustle to match our ambitions. Our current team of experts have already founded, scaled, and sold some of the world's most beloved e-commerce brands and we'd love to welcome you to the team We value a diversity of experience and passionate people who understand our vision to build great consumer brands.
With hubs in Paris and New York and other locations in Shanghai, London, and more - we have opportunities available to suit the best global talent. Take a look through our current openings and join BRANDED
Join us at the forefront of the eCommerce revolution and take your career to the next level We hire talented individuals who raise the bar.
About The Team
The Marketing team scales our brands efficiently combining creative with data analytics, managing all marketing channels to drive brand growth. They continually build & execute a 360 marketing plan for both marketplace brands and direct-to-consumer brands.
About The Role
As the Communications Specialist, you are responsible for enhancing brand awareness and the positive perception of the brands you represent. Our main categories include Home & Kitchen, Men's Care, and Cleaning Products.
You will collaborate with our team and independent agencies globally to develop our PR and brand marketing campaigns. Ideally, you are experienced in fast-growing e-commerce companies. You will be part of the Brand Marketing team.
What You Will Do
PR/Communications
We are an Equal Opportunity Employer. All qualified applicants for employment without regard to race, color, religion, sex, gender, sexual orientation, gender identity, ancestry, age, or national origin will be considered. No qualified applicants will be discriminated against on the basis of disability or protected veteran status.