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    Digital Marketing Manager - Cebu City, Pilipinas - North Trend Marketing Corporation

    North Trend Marketing Corporation
    North Trend Marketing Corporation Cebu City, Pilipinas

    Natagpuan sa: Foundit PH A2 - 3 araw ang nakalipas

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    Job Summary:

    The candidate will develop, implement, and manage marketing campaigns promoting the organization's products and services. Will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.

    Qualifications:


    • Bachelor's degree in marketing, communications, or related field
    • - 5 years of experience in digital marketing or related field
    • Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
    • Proficient in marketing automation tools
    • Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
    • Strong project management skills
    • Excellent written and verbal communication skills
    Key Responsibilities:


    • Develop marketing strategies that align with the organization's business goals
    • Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
    • Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
    • Conduct market research and analyze trends to identify new opportunities and improve campaign performance
    • Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
    • Stay up-to-date with emerging digital marketing trends and technologies.
    • Identify trends and insights
    • Allocate marketing investments
    • Plan and direct marketing campaigns
    • Manage an organization's website and maintain it, keeping best practices in mind
    • Optimize content for the website and social media platforms
    • Work with various content formats such as blogs, videos, audio podcasts, etc.
    • Track the website traffic flow
    • Implement and analyze performance metrics
    • Device experiments and conversion tests
    • Provide internal reports on a regular basis
    • Execute new and creative collaborations among technologies and platforms

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