- Help identify target audiences and plan media campaigns
- Compare and negotiate rates, ad space, and airtime
- Optimize plans and budgets according to the best media mix
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on investment (ROI)
- Report to clients and build long-term relationships
- At least 2 years of experience in media buying, media advertising, and planning.
- In-depth knowledge of media outlets, advertising rates, and industry trends.
- Strong knowledge of performance marketing and KPIs vital to e-commerce such as ROAS, CAC/CPA, Conversion Rate, AOV, etc. (preferred)
- Experience working with Excel/Google sheets for reporting metrics, including constructing pivot tables
- Bachelor's degree in Marketing, Advertising, Communications, or a related field preferred.
- Excellent negotiation and communication skills.
- Strong analytical and critical thinking skills.
- Ability to think creatively and outside the box.
- Strong organizational and time management skills.
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Media Buyer
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Ads Media Buyer - Manila, Pilipinas - Shepherd
Paglalarawan
DISCLAIMER: This job posting is intended for active pooling of candidates who will become part of our talent pool. Your qualifications will be assessed against both current and future job openings. Should your application align with a role that corresponds to your skills and experience, and an opportunity arises, our recruitment team will reach out to you immediately. Please note that this does not guarantee immediate placement or contact. Additionally, we exclusively consider applications from individuals who are Philippine citizens and currently reside in the Philippines during their application process.
Responsibilities
