- Formulate internal marketing activities, plans and strategies at point of sale
- Collaborate with Sales (Operations) and Marketing Department
- Initiate and Develop Programs for Operations in the form of product knowledge training, etc.
- Create an effective basic training module for newly hired sales staff with measurable and achievable
- learning goals, product training, and knowledge quizzes if feasible
- Conduct store visits to asses current situations and develop solution-based plans to improve efficiency and sales focusing on the following:
- Customer service
- On/off shelf display and Planogram or other promotional displays
- Evaluate and study the trends of the market to form effective strategies.
- Store listing of SKU rationalization
- Implement depletion program that stores will be able to follow old stocks, old packaging
- Improve Over-all look of store
- Review store display to stimulate interest and entice a customer to make a purchase.
- Regular updating of Merchandising Plan and Store planogram per Business Unit
- Review the variety of products available per business unit and top store.
- Update and help improve Facebook account.
- Bachelor's degree
- 1 to 3 years of experience in Trade Marketing
- Excellent communication skills
- A thorough understanding about sales and marketing strategies
- Preferably with experience in handling Modern Retail Outlets
- Ability to judge the trends of the market and propose effective marketing plans
- Ability to maintain good interpersonal working relationships within and outside the company
- Good planning and organization skills
- Must be highly creative
- Excellent observation and analytical skills
- Ability to work within deadlines and produce good results
- Excellent troubleshooting and problem-solving skills
- Willing to work in Parañaque City, Mondays to Fridays, 7:30am to 4pm
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Trade Marketing Officer - Parañaque, Pilipinas - Monroe Consulting Phils., Inc.
Paglalarawan
Executive search firm, Monroe Consulting Group Philippines is recruiting on behalf of one of the exclusive distributors of concessionaire of wines and liquors. Our respected client is looking for a Trade Marketing Officer. This role will directly report the Vice President who handles the sales and marketing team. This role will require fieldwork and store visit. Onsite work in Parañaque City, Mondays to Fridays, 7:30am to 4pm.Job Description:
Store Merchandising Program:
Job Requirements: