- Builds and maintains a positive public image for NUSTAR. The PR Specialist creates media, from press releases to social media messages, that shape public opinion of NUSTAR and increases awareness of its brand.
- Responds to requests for information release or press conference from the media or designating a spokesperson or source of information.
- Establishes and maintains relationships with consumer, community, employee, and public interest groups.
- Writes and checks press releases and other media communication to promote NUSTAR.
- Plans or directs the development of programs to maintain favorable public and stockholder views of the NUSTAR's agenda and accomplishments.
- Coaches client representatives in effective communication with the public and employees.
- Studies the organization's objectives, promotional policies, and needs to build public relations strategies that influence public opinion and promote products, ideas, and services.
- Prepares and edits organizational publications, including employee newsletters or stockholders' reports, for internal and external audiences.
- Updates and maintains NUSTAR's web content.
- Confers with team to identify trends and group interests and provides advice on business decisions.
- Performs other related tasks.
- Graduate of Bachelor's Degree in Public Relation, Marketing, Communication, Journalism or any related course.
- A minimum of 5-7 years related work experience.
- Has excellent communication and interpersonal skills.
- Has ability to understand PR and marketing concepts and practices.
- Has experience handling a press conference and ability to pitch to media.
- Has ability to run PR campaigns that deliver measurable results and meet objectives.
- Has strong project and budget management skills.
- Must be a quick and enthusiastic learner.
- Has the ability to think both creatively and strategically.
- Must be well-organized, able to work with deadlines and flexible.
- Has strong analytical skill.
- Has the ability to work in a fast-paced environment.
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PR Specialist - Central Visayas, Pilipinas - NUSTAR Resort
Paglalarawan
DepartmentPR & Publicity
Employee Type
Probationary
Job Responsibilities
Required Training/s:
Required Work Experience
Required Competencies:
Required Knowledge
Required Skills:
Required Abilities
Specific requirements
3 - 5 years
Job posted on