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Mandaluyong City

    Web Development and CRM Manager - Mandaluyong, Pilipinas - Filinvest Group

    Filinvest Group
    Filinvest Group Mandaluyong, Pilipinas

    1 linggo ang nakalipas

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    Paglalarawan

    JOB SUMMARY:

    The Web Development Manager is in charge of the development, execution, and continuous improvement of multi-channel customer engagement initiatives, as well as the creation of programs, roadmaps, and customer relationship strategies.

    He/She also manages the technical infrastructure for fulfilling web services through a full-service website, apps, online software and other digital customer platforms.

    He/she understands how to use consumer behavioral, lifestyle, transactional, and demographic data to deliver relevant marketing programs through multiple communication channels with the goal of increasing customer engagement, buyer confidence, loyalty and lifetime value to the business.

    DUTIES AND RESPONSIBILITIES:

    Website Development and Management
    Plan, implement, manage, monitor and upgrade all of the organization's digital customer touchpoints especially websites and CEEs

    Marketing CRM Management

    Drive CRM initiatives, implement effective customer engagement strategies and oversee execution of campaigns across all platforms

    Customer Data Management

    Manage, maintain and improve data management and accuracy while analyzing and interpreting these data to inform business development and campaigns

    Requirements:

    • Bachelor's degree in Computer Science, Information Technology, or related field.
    • Proven experience in CRM implementation and management, preferably with Salesforce or similar CRM platforms.
    • Strong proficiency in web development technologies such as HTML, CSS, JavaScript, and CMS platforms (e.g., WordPress, Drupal).
    • Experience managing web development projects from conception to completion, including budgeting and timeline management.
    • Excellent communication skills and the ability to collaborate effectively with cross-functional teams.
    • Strong analytical and problem-solving skills, with a keen eye for detail.
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